Marbella is now a destination for online businesses’ talent.
On January 21, 2021, Marbella Town Hall promoted itself as a destination for “talent” and for “the establishment of digital companies and online businesses” at the National Investment Summit ‘Invest in cities’, in which it made its benefits known in innovation, quality of life, and safety.
Marbella has been able to position itself among the most significant digital ecosystems in the world. For this, it is managing aspects such as connections, for which the development of the deployment of fibre optics or the implementation of 5G, reaching 100% coverage of the municipality. It has added other variables such as investments, talent, and quality of life, which have called for establishing companies with high digital potential in the environment.
Marbella offers an excellent quality of life, not only because of its green areas, beautiful beaches and tourist life, but also because it is one of the cities with the most significant number of square meters per neighbor in these spaces; It has also aimed at making public transport services free with a new fleet of accessible, sustainable and efficient vehicles adapted to new Wi-Fi technologies.
Security is another of the municipality’s virtues. Marbella has the most extensive video surveillance laboratory in Europe, and its body and facial recognition technology allows it to compete with cities such as Silicon Valley, New York, Paris, and London.